Tim McWeeney, Head of U.S. Indirect Acquiring and ISO Sales at Ingenico…covering Key tenets to leveling up your professional selling skills
I recently had the chance to chat with Tim McWeeney, Head of
U.S. Indirect Acquiring and ISO Sales at Ingenico, to reflect on his successful
career Journey in payments. This interview, came on the heels of his most
recent recognition, among ETA’s 2024 Honorees of Top Payments Sales
Professionals.
Tim’s Journey in Payments, spans over two decades with a focus on Sales, Leadership, and strategic partnerships, primarily in the Acquiring space providing Point of Sale product solutions.
Tim’s early days growing up, began in the town of La Mirada southern California. As a young adult, he spent many years working in the motor carrier transportation industry, where he honed his selling skills, before entering the payments industry.
Working with the top equipment providers of our time, Tim’s performance at every level of sales and sales management earned him top sales honors and accolades throughout his tenure with respective companies.
At the core, Tim is the consummate sales professional disciplined and committed to continuous learning.
Here in this episode, he delivers a mini masterclass conveying the “why” behind
four empowering tenets of the professional salesperson.
1. Why repetitive practice is essential
2. Why one should never assume the customer is “all-powerful”
3. Why selling by partnerships is the key to a lasting relationship
4. Why it is essential to embrace skepticism and objections during the sales process.
This you do not want to miss…and much, much more.
Join us on this journey and invite a friend along.
Cheers!
Transcript
You're listening to Bridges to Excellence.
2
:Inspired leadership in
payments and FinTech.
3
:Tim McWeeney: The professional anything
and practices they approach perfection.
4
:Sales is a profession.
5
:If we in sales don't consider ourselves
professionals, we are doing ourselves
6
:and our profession a disservice.
7
:And in, so far as we are a profession, it
requires And training requires learning.
8
:And learning requires and repetition.
9
:There isn't a thing I do, including
what we're doing right now that
10
:I haven't practiced my own.
11
:Mhm.
12
:That was Tim McWeeney, Head of U.
13
:S.
14
:Indirect Acquiring and ISO Sales at
Ingenico for sales professionals who
15
:want to uplevel their selling skills.
16
:Well, this episode is especially for you.
17
:Welcome to Bridges to Excellence podcast,
inspired leadership in payments and
18
:fintech, bringing you conversations
with payments, most fascinating
19
:people on top of their game, leaders,
influencers, experts, and innovators.
20
:Each weekly episode turns our
guests wisdom into practical advice.
21
:Their personal journey starts now.
22
:are meant to inspire and challenge
you to explore your possibilities.
23
:Here is your host, Desmond Nicholson.
24
:In this episode, the spotlight is on our
special guest, Tim McWeeney, head of U.
25
:S.
26
:indirect acquiring and ISO sales
at Ingenico and most recently among
27
:ETA's, the Electronic Transaction
Association's:
28
:Top Payment Sales Professionals.
29
:This Annual Award recognize stellar
sales professionals who have exhibited
30
:an all around passion for excellence.
31
:Tim's journey in payments spans over two
decades with a focus on sales, leadership,
32
:and strategic partnerships, primarily in
the acquiring space, providing Point of
33
:Sale product solutions, working with the
top equipment providers in the industry.
34
:Tim's performance at every level of
sales and sales management earned him
35
:top sales honors and accolades throughout
his tenure with respective companies.
36
:This legacy of consistency continued
to this day, when in:
37
:he and his team crushed it, achieving
record revenue sales for Ingenico.
38
:It's from this depth of experience
and knowledge that Tim will be
39
:taking us on his journey while
providing some actionable takeaways
40
:along the way, so stay with us.
41
:Mhm.
42
:Track 1: tim, thanks for
joining us and welcome to the
43
:Bridges to Excellence podcast.
44
:Tim McWeeney: Thank you, Desmond.
45
:It's a pleasure to be here.
46
:Thank you for asking me to join.
47
:Track 1: Indeed.
48
:And what also makes this episode
special is that it gives me and our
49
:listeners yet another occasion to
celebrate your ETA:
50
:Sales Professional Award of Excellence.
51
:Tim, congratulations.
52
:Tim McWeeney: Uh, you're very kind.
53
:Thank you for that.
54
:And it is a, tremendous honor.
55
:I'm surrounded by, hugely successful
people in that group, but, I was thrilled.
56
:I was surprised, but, very honored to be
a member of that august group of people
57
:and, can't wait to, see them at Transact
this year in, Mandalay Bay in Las Vegas.
58
:Track 1: And I think that's where the
official presentation will take place.
59
:Right.
60
:Tim McWeeney: I believe so.
61
:Yes,
62
:Track 1: Okay.
63
:And of course, to the other 49
honorees, we salute you as well.
64
:Now, putting aside all modesty,
Tim, how does it really feel to
65
:receive this prestigious award?
66
:Tim McWeeney: Oh, I have no trouble
putting aside all modesty, I'm somewhat
67
:pragmatic on awards are the end result
for a long and, detailed and multifaceted
68
:and teamed projects that come to fruition.
69
:And if it's an award for one
project, or it's an award for a.
70
:Tremendous year or a career, Isaac
Newton, reportedly said, uh, on the
71
:shoulders of giants and that's very true
for anyone who has ever won an award in
72
:any arena, the awards are really given
to not only the individual, but the team
73
:and the network of people that have,
worked in that arena or that genre to,
74
:Allow person to execute a strategy and,
deliver, and be recognized for success.
75
:So the awards and, I've been
lucky enough to win many awards.
76
:in all honesty, I don't keep
them around too long there.
77
:the memories and I keep
the processes of, of how.
78
:successful initiatives were completed, the
actual physical awards are, a little less
79
:important to me than, winning as a team.
80
:Track 1: I got you.
81
:Now for the benefit of those
who don't know anything about
82
:Ingenico, can you give us a summary
83
:Tim McWeeney: Sure,
84
:Track 1: overview about Ingenico
as a company and who they serve?
85
:All
86
:Tim McWeeney: been with Ingenico
for five years now, just,
87
:it'll be five years in June.
88
:And Ingenico is the largest
manufacturer of Point of Sale
89
:equipment in the world today.
90
:So, we enjoy the number
one slot in that arena.
91
:as we move into alternate payment
methods and alternate processing
92
:methods, Ingenico is moving along with
those trends and those, directions.
93
:But for many years, Ingenico,
based in Paris, France, our
94
:United States headquarters is
based in Alpharetta, Georgia.
95
:and Geneco enjoyed and still enjoys today
the number one position in providing,
96
:payment solutions for merchants of all
types, merchants, all the way down to
97
:a level four mom and pop soda shop.
98
:We've got a product and a system for them.
99
:And, in this industry that we're in,
particularly here in the United States,
100
:it's a very competitive industry, have
some very tough competitors that are
101
:trying to do the exact same thing.
102
:Uh, what I do for Ingenico, and I
have for the last five years, is
103
:manage the indirect acquiring and
ISO channels, pretty much formerly
104
:known as ISO, and ISO stands
105
:Track 1: right.
106
:Tim McWeeney: Service Organization.
107
:But as times have changed in the
payment industry in the United States,
108
:and I've been in it now for just
about 27 years, uh, it's a long time.
109
:Every time I say that, I can't believe it.
110
:it's changed so much and it
continues to change, not only
111
:today, it changes even more rapidly
now than it did 10, 15 years ago.
112
:what we do is we provide solutions.
113
:as a company that is very big, we
also need to remain very nimble
114
:and very reactive to trends.
115
:And we've got some really interesting
payment trends on the horizon now, but
116
:in a nutshell, that's what Ingenica was.
117
:And what I do is I manage the channel
that calls on those customers, such
118
:as, some of our larger customers
like, Shift 4, North American Bank
119
:Track 1: Mm
120
:Tim McWeeney: and I can go on and
on, have entrusted us with either
121
:all or much of their, payment
solutions for their customers.
122
:And that's a, heavy responsibility.
123
:It's
124
:Track 1: hmm.
125
:And
126
:Tim McWeeney: to maintain to make
sure that we don't disappoint very,
127
:very large and impactful customers and
partners really should start using the
128
:word partnership more than customers
because you know, the more we get into
129
:and more we do for our partners, it
truly is a partnership moving from a
130
:hardware products only into a systems use.
131
:Uh, partnership, we are
integrating together as one.
132
:So it truly is, we do manage
and sustain partnerships.
133
:Track 1: of course, we'll get
into some more details about that.
134
:now, let's get into your
backstory, shall we?
135
:All right.
136
:Uh, where did you grow up and
where did you go to school?
137
:Tim McWeeney: Sure.
138
:Yep.
139
:I was born in, uh, Southern
California in the late:
140
:I'm a baby boomer,:
141
:La Mirada was my hometown and, lived in
California until I graduated high school.
142
:Then I moved back east to
live with my father and I
143
:went to college in New Jersey.
144
:I did not graduate college.
145
:I left college to follow my heart and,
a relationship to Seattle, Washington.
146
:So you're getting the,
you're getting a zigzag here
147
:Track 1: Yeah, that's fine.
148
:Tim McWeeney: in my
geographic, uh, movements.
149
:I lived in Seattle for,
just about 12 years.
150
:had two boys and one, one of my sons,
uh, still lives in the Seattle area.
151
:Another one lives down here
with me in the Phoenix area.
152
:And, then I, uh, opportunity and,
uh, personal relationship moved
153
:me to Chicago area for five years.
154
:And all that time, most of the time,
I was in the motor carrier industry.
155
:I wasn't in this industry back in
the 80s and mid, early to mid 90s.
156
:I was in the sales, arena for, customers
such as Consolidated Freightways
157
:and, IV, uh, LTL carriers and non
vessel operating common carriers.
158
:And so I had multiple jobs in that
arena, very interesting industry.
159
:uh, when I came to Phoenix and this was
by personal choice in:
160
:get into something a little bit different.
161
:And so I've been here since:and I've been in the electronic
162
:payments industry ever since.
163
:Track 1: So what enticed you to
get into the industry at that time?
164
:Tim McWeeney: Well, I was, reasonably
successful in motor carrier, but
165
:motor carrier business is interesting.
166
:You know, you, we see all
the trucks on the road.
167
:When you're in sales for a motor
carrier, you're selling a service.
168
:And in that service, there
is, nothing tangible involved.
169
:When someone buys an Ingenico terminal,
there's a terminal on the desk.
170
:It's just a brand identifier.
171
:People can see us, touch it, feel it.
172
:It works.
173
:It's tremendous.
174
:In the trucking industry, the
only brand you're really selling
175
:is your name and your security.
176
:You're selling air on a, on a trailer is
177
:Track 1: Mm hmm.
178
:Tim McWeeney: And, and that, will sharpen
your sales skills more than anything.
179
:You know, how much will you, are
you willing to pay for air between
180
:here and Charlotte, North Carolina?
181
:I got into this industry because
I became bored with motor
182
:carrier and transportation.
183
:I answered an ad in the Arizona Republic.
184
:Looking for salespeople to
sell Visa and MasterCard.
185
:And I thought, how simple is this?
186
:So I called on the manager, of
the Phoenix office of Card Service
187
:International company, no longer
here or here, maybe in other
188
:connect another great customer
of ours, by the way, partner,
189
:too many years of, customer.
190
:and I, I took right to it.
191
:I loved it.
192
:And it's a completely different
type of sales process, you realize.
193
:I mean, it's When you're calling on
someone who is opening a business,
194
:it's pretty much a one call close.
195
:you walk out of that business without
the agreement in your hand, you're
196
:probably going to be realizing
one of two things very shortly.
197
:Number one, that person has decided not to
accept credit cards to their own demise.
198
:Or number two I've just done a really
good job of setting up my competitor of
199
:coming in and closing the deal for me.
200
:So once I learned that I lost two
or three deals like that, and I was
201
:straight commission, I learned very
quickly that it was a one call close.
202
:And if I didn't get the sale, I
was very sure that no one else
203
:was going to get that sale either.
204
:But that's how I got into it.
205
:And I took to it right away.
206
:And I worked for companies
like Card Service and I
207
:worked for First National Bank
208
:Track 1: Mm hmm.
209
:Tim McWeeney: and global payments.
210
:And then I got my big break
in this industry in:
211
:I got a call from a recruiter, asked me
if I'd ever consider selling equipment.
212
:Well, I was selling equipment, but
I mean working for an equipment
213
:Track 1: Right.
214
:Mm hmm.
215
:Tim McWeeney: the most now
are Verifone and Lipman.
216
:And he said, well, the
opportunity is with Lipman.
217
:So I interviewed with Moni and I
interviewed with, uh, his executive vice
218
:president of sales, and I got the job.
219
:I've been in, in this end of the point
of sale industry ever since working
220
:for several different companies.
221
:But.
222
:as always, each company has had their
own, unique strengths about them and,
223
:and Lippmann certainly was a very strong
ompany at the time in the mid:
224
:Track 1: And of course, from Littman,
you went on to what, Way Systems.
225
:Tim McWeeney: so Lippmann
was acquired by Verifone, but
226
:Track 1: Okay.
227
:Tim McWeeney: Verifone.
228
:I got there eventually.
229
:I went to a company
called Way Systems, which
230
:Track 1: System.
231
:Okay.
232
:Tim McWeeney: and Way Systems, uh,
brought me in to run North American
233
:sales, and I actually did some work
in Canada for the first time, too.
234
:Way had a really unique, model.
235
:It was, truly mobile, uh,
processing converted cell phones.
236
:Not cell phones that have
never been used as cell phones.
237
:I learned a lot about cell phones
that are never used for anything wet
238
:waste systems, but Nokia, for example,
would make many, many different types
239
:of cell phones, but only release
a few of them for consumer usage.
240
:I didn't know that.
241
:And so Way would buy these other
phones that were perfectly good.
242
:And then convert them into
payment terminals by attaching
243
:a magnetic stripe reader and
244
:Track 1: Mm hmm.
245
:Tim McWeeney: the phone
already came with Bluetooth.
246
:So all was needed was a Bluetooth
printer that was attached to
247
:a belt loop, mobile version.
248
:So, I mean, it was really, it was
really a clever and unique product.
249
:And I stayed there until way
got acquired by Verifone.
250
:And then I finally went to Verifone.
251
:I stayed at Verifone for about 11 years.
252
:Track 1: Okay.
253
:And now full circle, you are at Ingenico.
254
:Tim McWeeney: That's right.
255
:I've been here since June of:
256
:It's been a tremendous experience for me.
257
:I enjoy the company.
258
:I love our core values.
259
:we are a company that is, based very
heavily on environmental responsibilities.
260
:We take our social responsibilities
very clearly and very carefully.
261
:it's a pleasure to talk to my
customers about selling systems and,
262
:I guess 360 degree partnerships.
263
:yeah, and and mutually beneficial.
264
:It's, been a, a lot of fun working here.
265
:Track 1: Early on, you alluded
to the word partnership.
266
:Tim McWeeney: Right,
267
:Track 1: Now in support of your partners,
how is Ingenico helping them to create
268
:better experience for their customers?
269
:Tim McWeeney: right.
270
:I mean, that's our, our partners are in
brutally competitive industries themselves
271
:and they need to grow their business.
272
:So simply coming alongside and
offering a payment terminal
273
:is really almost table stakes.
274
:Track 1: Right.
275
:Tim McWeeney: needs to happen from
there is the creation of value and
276
:value is probably the most important
element of a sales proposition and a
277
:partnership proposition because value
is something that is to capture unless
278
:you have a complete understanding
of what not only your customers and
279
:customers core values are, but the
individual that you're working with.
280
:And who's primarily responsible for
managing the relationship with the
281
:partnership that I'm bringing them vis
a vis in Geneco, those have got to be
282
:aligned and, and I have to understand
what those values are and I understand
283
:what is important to our customers.
284
:And it's not just necessarily mid growth
or revenue growth, but it's growing
285
:their system and their system of values.
286
:So what we bring to
the table is extensive.
287
:I mean, we do everything from,
provisioning and deployment
288
:of equipment to help desk to
repairs to extended warranties.
289
:we offer them, the ability to store
their inventory at our facility.
290
:Uh, we will write their applications with
them, for them, or we will align with a
291
:third party provider that we work with
to write their payment applications.
292
:We have got a Robust cloud based
system of third party partners that
293
:work with our Android platform Axiom
to bring things like buy now pay later
294
:and inventory and loyalty programs and
gift cards and on and on and on and on.
295
:And these are all things that create more
value to our customers as it applies to
296
:what they're doing for their customers.
297
:if we can offer that type of esoteric
value, because value is very personal,
298
:Track 1: Mm hmm.
299
:Tim McWeeney: offer you something
that I think is a great value, but
300
:if it has no value to you either
practically or emotionally or on any
301
:type of financial value, I'm selling
you something you don't need or want.
302
:And actually, we've been concentrating
very much on value at Ingenico now for
303
:some time, and I'm reading a really
excellent book on it, called Selling
304
:Value by a fellow by the name of Mark
Stiving, in fact, I have it right here.
305
:a great book because it breaks down
value into many, many different arenas
306
:and the different types of value
that are, that exist with all of us.
307
:So, to answer your question directly, if
we're not selling, 360 degree partnerships
308
:that come around to both sides, Then
we are missing something somewhere.
309
:And maybe it's our partner is not ready to
jump into that type of value proposition.
310
:That's okay.
311
:we have it here.
312
:We, want them to know we have it.
313
:And when the time is right, and
that's the other thing that we've
314
:lost in the sales process, the term
over time, we live in a world today
315
:of just instantaneous gratification.
316
:You either sell or you close, and if you
close, you're out and you don't come back.
317
:this is not the way to maintain
a relationship with a partner.
318
:It's,
319
:that, keeping that, alive and well.
320
:Track 1: now let's talk about Ingenico's
Android platform and POS solutions.
321
:Any new developments catering to
the ISO community to help them
322
:Tim McWeeney: quite a
323
:Track 1: to help their SMB clients?
324
:What's new?
325
:Tim McWeeney: Right.
326
:Absolutely.
327
:Well, most of our customers in this
channel rely on our WorldPay and Alibon.
328
:Fiserv and on and on, to certify
products and certification products.
329
:for those who are not familiar with
certification, it's really just a
330
:process that secures the product that
I'm selling to the process that our
331
:customer has, the card acceptance
process that they have, and selling
332
:that to the public at large that is
going to be safe, secure, reliable.
333
:Not breakdown, not have massive
334
:Track 1: hmm.
335
:Tim McWeeney: breakdowns and things like
that, that occasionally happens sometimes.
336
:But by and large, the uptime
on these things is very high.
337
:Anyway, what we have to do is
work through those processes, and
338
:they take sometimes a year or two.
339
:And we're coming to the close
on some really big platform.
340
:certifications.
341
:We have WorldPay, of course.
342
:We have, Tysis now, their
343
:Track 1: Mm hmm.
344
:Tim McWeeney: to Sierra platform
is launching Class B and Q1.
345
:Elevon, Chase, I mentioned WorldPay.
346
:has their own platform.
347
:They've launched our, Axiom product.
348
:And, and First American Payment
Systems, uh, operates their own gateway
349
:and their own, backend platform.
350
:And they, are launching
our product as well.
351
:as they launch.
352
:As they become saleable, me and
my team go out to our customers
353
:and prepare them for that.
354
:And we, present our product, our features,
benefits, our back office functions, our
355
:partnerships that I mentioned earlier.
356
:that we do for our customers,
and, find a place within their
357
:system that makes sense, that
helps them grow their business.
358
:And as they grow their
business, we grow our business.
359
:And so
360
:Track 1: Good.
361
:Tim McWeeney: it's an exciting time
because we're, just on the verge now
362
:of some very big platform releases.
363
:Track 1: With the current innovations
around verticals, embedded payments,
364
:finance, there are those pundits
who are predicting the demise of POS
365
:hardware terminals as we know it.
366
:What's your argument to
counter that narrative?
367
:And be nice about it, will you?
368
:Ha ha ha ha ha ha ha ha ha ha ha
369
:Tim McWeeney: Listen, let me,
before I answer that question,
370
:let me consult my crystal ball.
371
:This
372
:Track 1: Okay.
373
:Ha ha ha ha ha ha ha ha ha
374
:Tim McWeeney: tell me, tell me the truth.
375
:Will made for purpose payment
terminals become extinct?
376
:How's that, crystal ball?
377
:How's that?
378
:You're not coming in
clearly, crystal ball.
379
:I have been hearing about the demise This
was a gift from a customer, by the way.
380
:It's beautiful.
381
:I have no idea what it is.
382
:Maybe it is a crystal ball.
383
:I've been hearing about the demise of
payment terminals for at least 15 years.
384
:Look, it's possible.
385
:At Ingenico, we acquired a company
last year by the name of Fawz.
386
:Fawz is a to person payments company.
387
:Using this,
388
:Track 1: Mm hmm.
389
:Tim McWeeney: processing with
your iPhone to another, or Axiom
390
:device, uh, device to another
391
:Track 1: Enjoyed.
392
:Ha ha ha ha ha ha ha ha ha
393
:Tim McWeeney: I mean, the
technology is rapidly.
394
:We are a part of it, but I think
the people who take a lot of
395
:time, making predictions like
that are probably not thinking.
396
:It through completely because when
you look at, when you say things like
397
:the payment terminals are going to
disappear, there's really no factual data
398
:that's going to support that, because
a payment turtle terminal is part of a
399
:greater payment ecosystem and there are
certain levels of demands on PCI and
400
:security and just cloud based processing.
401
:there are demands that are today.
402
:Only met through a payment terminal.
403
:And then there are our
customers and partners.
404
:I'll say that again,
customers and partners.
405
:There are partners who have need for,
for instance, Target is a good example.
406
:Multi lane devices.
407
:And we are in Target now with
our lane devices, our lane:
408
:It's not practical to think of target
as a customer that is going to be open
409
:to something that it doesn't have a.
410
:Payment terminal attached to it, whether
that's an Apple pay transaction or
411
:an EMB or an MSR or a gift card or a
target gift card or whatever it is.
412
:Now, sometime off in the future, when
we're doing all of this electronically
413
:through the cloud, it would be possible.
414
:And, one thing I would say about Ingenico
is that we are expanding our footprint.
415
:So every time I hear about one of these
either systems, that's going to replace
416
:terminals or a pundit just saying.
417
:They're going to be obsolete
in the next number of years.
418
:I'd say that's always possible,
but we're prepared for that.
419
:Track 1: For that.
420
:Tim McWeeney: the next great
thing in payments is something we
421
:don't even know what it is yet.
422
:we are just now getting back into
talking about which, or 10 years
423
:ago was the next great thing.
424
:then it died at a pretty quick death.
425
:And now we're just getting back
into it now because people realize.
426
:The inherent risk biometrics and
safety measures have to be taken in
427
:order to protect someone's biometrics.
428
:I can't change what this is.
429
:Track 1: Your fingerprint.
430
:Tim McWeeney: and when I submit that
credit transaction, pretty much giving it
431
:out to the world and that's a big step.
432
:So I anything's possible, but I
don't see it in the near term future.
433
:Track 1: I got you.
434
:Now Tim, I read some place where you
made the following empowering statements,
435
:which I'm about to relate back to you.
436
:and I would like you to add
some more context to them.
437
:And here's the reason why.
438
:On the surface, these might
appear to be common sense.
439
:Especially among seasoned sales
professionals, but by no means are they
440
:common practices and do feel free to
introduce any anecdote to make your point.
441
:Here we go.
442
:The professional salesperson practices and
practices until they approach perfection.
443
:What can you add to that?
444
:Tim McWeeney: A lot.
445
:The professional anything and
practices they approach perfection.
446
:Sales is a profession.
447
:If we in sales don't consider ourselves
professionals, we are doing ourselves
448
:and our profession a disservice.
449
:And in, so far as we are a profession, it
requires And training requires learning.
450
:And learning requires and repetition.
451
:There isn't a thing I do, including
what we're doing right now that
452
:I haven't practiced my own.
453
:And many people say practice
in front of a mirror.
454
:It's good to do it because you
get an opportunity to see what
455
:it is you look like, good or bad.
456
:Your hand motions, facial
motions, things like that.
457
:You get an opportunity to
see what what your partner,
458
:partner is going to be seeing.
459
:But if we don't practice until we
approach perfection, We are doing
460
:ourselves, our company, our industry,
and our customers a disservice.
461
:The last thing we should do in a sales
cycle is deliver the presentation.
462
:And everything happens before that.
463
:And
464
:with that, practice.
465
:Track 1: Well said.
466
:Next one.
467
:Never assume the customer is all powerful.
468
:We are being met with for a reason.
469
:Tim McWeeney: Correct.
470
:Our time is valuable.
471
:Our partner's time is valuable.
472
:If we're meeting with them
about a business proposition,
473
:being met for a reason.
474
:Now, it's our job as salespeople
to uncover the need and to
475
:develop a value proposition and
present that and, understand.
476
:That the customer, I use that in
quotation marks, is not all powerful.
477
:You're there because you have
something important to sell.
478
:And if you don't believe that,
then you shouldn't be there.
479
:Track 1: Absolutely.
480
:Tim McWeeney: So as I walk into a
sales presentation for a partner or
481
:a new customer, I'm very interested
to hear what they have to say.
482
:I'm very interested to
hear what their needs are.
483
:But I'm there to provide solutions.
484
:It's not they're more powerful than I
am or I'm more powerful than they are.
485
:We're here to help one another.
486
:And so when we assume, is a bad
thing to do in any case, uh, that
487
:the customer is all powerful, we have
given up all power in negotiation.
488
:We might as well just hand the
customer your price book and just
489
:tell him to pick what he wants.
490
:Not a good place to be.
491
:Track 1: Very good response.
492
:Now the next one, sell by partnerships,
sell by value, solve problems.
493
:Partnership isn't just a word.
494
:It is a way of life.
495
:If you want to succeed.
496
:Tim McWeeney: Right.
497
:And, and that question, I've
been saying that throughout
498
:our entire time here together.
499
:It's part, it's partnership 360.
500
:Everybody's payment terminal is good.
501
:I have some really tough
competitors out there.
502
:Nothing wrong with
their payment terminals.
503
:I have a really good payment terminal.
504
:But if my differentiation is my
hardware is better than their
505
:hardware, that's a commodity.
506
:So, we deal in here is we deal with value.
507
:believe me, this is not, again,
we talked about over time.
508
:You cannot learn a customer's
value system in one call.
509
:Both parties.
510
:company, my customer's company, have
got to be willing to invest the time
511
:to understand what's valuable and what
applications and systems we have to help
512
:more value, not only for them, but for
their downstream customers, because it's
513
:all about their growth of business, too.
514
:So if we sell by hardware or sell
by price, we are cutting ourselves
515
:short and we are, we're really
diminishing we are and what we can be.
516
:a, in a partnership relationship
like this and you know, the beautiful
517
:thing about, partnerships is that
they go on for many, many years.
518
:nothing lasts forever, but
they go on for many years.
519
:people can come and go, but when you
sell the system and you sell the value
520
:system of the partnership, stays.
521
:Unless company decides that, for whatever
reason, it's not good for them anymore,
522
:but they have a tendency to last.
523
:a very long time.
524
:I'm working with people now that I've
worked with essentially since I got here.
525
:It's been five years
and we're going strong.
526
:Track 1: The next statement, embrace any
skepticism as an opportunity to listen
527
:to customers in order to position value.
528
:Tim McWeeney: One of the things
that I was very fortunate in the
529
:transportation industry is we had a
rigorous internal training program.
530
:And our training guru was a fellow,
based out of North Carolina.
531
:It's in the 80s now for Carolina Freight.
532
:And he was a master.
533
:He was an absolute master at his
craft and his craft was teaching
534
:and improving, the salespeople that
reported up under, underneath him,
535
:but also helping our customers.
536
:training is, such an important part of
what we do uh, it cannot be overstated.
537
:And unfortunately, in today's world.
538
:Companies, and we chatted about this
a little bit before we went live,
539
:but so many companies have gotten
away from that and become humans have
540
:become transactional that's a mistake.
541
:It's that's unfortunate thing,
but, um, at a customer raising
542
:objections as a sign of interest.
543
:the customer's not raising objections.
544
:Well, help them along because
they certainly have some and
545
:don't run from them, embrace them.
546
:An objection that's been successfully
handled is another big step on the road
547
:to completing the sales partnership.
548
:So why would I run from a customer or
something that I'm presenting to them?
549
:Perhaps, the value of
it, perhaps the price.
550
:And then those become greater
points for discussion, embrace it,
551
:welcome objections as a sign of
interest, don't be afraid of it.
552
:And, sadly, again, many
salespeople fear it.
553
:It's like, Oh, I'm not good there.
554
:They've objected to so many
things in my presentation.
555
:That just gives me another
reason to come back as I, as I
556
:overcome all their objections.
557
:Track 1: Got you.
558
:Well, Tim, thanks for bringing
clarity to those statements.
559
:Tim McWeeney: No, you're
560
:for pointing them out.
561
:Collaboration and teamwork are
often crucial in sales environments.
562
:How have you cultivated strong
relationships with your team and
563
:colleagues to achieve your goals?
564
:Tim McWeeney: it's essential.
565
:I cannot be successful without
respect and admiration of the
566
:professionals that I work with.
567
:I'm surrounded by a great team,
surrounded by great management.
568
:I can't say that for every organization
that I've worked in, but I can clearly
569
:say that from top to bottom in Ingenico
US, from Peter Stewart to Skip Hinshaw
570
:to Tracy Klein, my manager, To my
collaborators internally and internal
571
:managers and product managers and project
managers, we all have our partners in
572
:mind creating something for them that's
special, that's worthwhile, that's
573
:valuable, and that can be long lasting.
574
:Again, we talked about this, about
awards, and we kind of keep coming
575
:back to certain things, but it's
really interesting, but it's true.
576
:Awards aren't won by individuals.
577
:They're won by teamwork, and
I'm surrounded by a great one.
578
:That's internally.
579
:Externally, the same thing has to happen
that we have to have respect for our
580
:customers process and our partners
work environment and who manages what
581
:and don't rely on one person, one
focal person to handle everything
582
:for you within that organization.
583
:Now that's a fine line.
584
:You don't want to cross over.
585
:The authority of what you have as an
outside partner, an outside vendor, so
586
:to speak into someone else's business.
587
:But at the same time, relying on one
person to do everything for you within
588
:that organization is a very big mistake.
589
:So multiple layers of need to
be built not only with me as
590
:the focal point, but my internal
collaborators at Ingenico as well.
591
:And this is simply
called team selling, but.
592
:really works both ways with our partners
and internally here at Ingenico.
593
:It's a team sale.
594
:It's essential.
595
:You cannot be successful
over time without this.
596
:Track 1: As a leader in payment
sales, what advice would you offer
597
:to aspiring professionals looking
to Make their mark in the industry
598
:Tim McWeeney: Sure.
599
:And we do have a lot of young people.
600
:Now, you look at the 40 under 40,
one of my guys is on that list.
601
:Andy Koch is on it.
602
:I'm very proud of Andy.
603
:He came into this industry two
years ago, barely knowing how to
604
:run a credit card transaction.
605
:And he's one of the top people
we have at Ingenico today.
606
:And he was recognized by ETA as one
of our 40 under 40 and he's going
607
:to be at the Transact as well.
608
:I'm very proud of him and he's worked
very, very hard and that's my advice
609
:If you like payments if you like the
electronic payments industry, and it's a
610
:fascinating industry It's ever changing It
is dynamic By its definition, it's dynamic
611
:it's exciting and if you want to be a part
of this industry learn all you can learn
612
:don't rely on product knowledge or company
knowledge to get you where you need to be.
613
:One of the great things about ETA is that
they have all of these learning classes
614
:out there that you can be a member of and
some, most of them are little or no charge
615
:and it just takes initiative to do it.
616
:I can tell you that after 20, oh
gosh, almost 30 years, really in this
617
:industry, my learning has never stopped.
618
:I'm learning something new every day.
619
:And as I mentioned earlier, the changes in
this industry are coming so fast now, and
620
:the way payments are going to be handled.
621
:This is the nature of the business now.
622
:This is the nature of the beast.
623
:Change is going to be managed daily.
624
:And in order to stay abreast of
that, one needs to learn, and
625
:one needs to continue to learn.
626
:And the
627
:Track 1: time.
628
:Got
629
:Tim McWeeney: be, the other piece
of advice would be, be persistent.
630
:persistence is probably the
most character attribute someone
631
:who does what do to have.
632
:If you're not persistent, and
there's a fine line between being
633
:persistent and being irritating,
probably have been called both.
634
:I know I've been called both.
635
:But, nevertheless,
internally, be persistent.
636
:persistence wins over time.
637
:Track 1: you.
638
:months,:
639
:What are you most proud of?
640
:Tim McWeeney: I guess, professionally,
I'm most proud of, the work
641
:that my team accomplished.
642
:We, created, record revenue for the
fifth straight year within Ingenico.
643
:We, became a, a, extremely
important channel to, Ingenico.
644
:And, I could not be more proud of the,
effort and the success and the drive
645
:of everyone that been on my team or
that we've worked with internally.
646
:Professionally, I'm extremely
proud of that success and, we're
647
:a quarter into:to, Do this six times in a row.
648
:Track 1: With that said,
we'll be right back.
649
:The lightning round bridges to
excellence inspired leadership
650
:in payments and fintech.
651
:Track 1: Okay, Tim, quick
questions, quick response.
652
:What one word would you use to
describe your career journey so far?
653
:Tim McWeeney: Diligent.
654
:I've never been out of work.
655
:I've had a couple of times
where I've been in between jobs,
656
:but I never missed a paycheck.
657
:I think that would be it.
658
:So, diligent.
659
:Very
660
:Track 1: Got you.
661
:Now, what is the one thing
you attribute to your career
662
:success to the level it is today?
663
:Tim McWeeney: Persistence.
664
:Track 1: Success means?
665
:Tim McWeeney: Well, success should
mean what you want it to mean.
666
:whether it's personal or professional.
667
:Success comes from within.
668
:Not externally.
669
:And I feel like I am successful.
670
:success is ongoing, is a road.
671
:it's not a destination.
672
:At least it isn't for me.
673
:It's daily, it's weekly,
monthly, and it's not something
674
:that's given, it's worked for.
675
:Success is a journey
and not a destination.
676
:Track 1: what is the most
common misconception about you?
677
:Tim McWeeney: pushy.
678
:Not pushy.
679
:I just know what I want.
680
:And
681
:Track 1: Persistent.
682
:Tim McWeeney: want you to be my partner.
683
:Yeah.
684
:Track 1: What has you fired up right now?
685
:Tim McWeeney: With
work, it's the industry.
686
:What I mentioned earlier, we're
in a electric industry and
687
:so many things are touching.
688
:Not just payments, but the way
money is handled, the way money is
689
:considered, what we call money, crypto
versus cash versus the next thing
690
:that we're going to be trading on.
691
:It's exciting.
692
:I try to stay abreast with as
many different arenas, but I mean,
693
:it's everywhere and we're a part
of it because that's what we do.
694
:help move money from point A to
point B and sometimes back again.
695
:That's what we do.
696
:It's an incredibly important,
responsible thing that we do.
697
:Important and responsible thing we do.
698
:we better be very, very good at it.
699
:As much to all my competitors,
because this industry is changing
700
:and it's changing daily and
we have to stay on top of it.
701
:But yeah, it's the industry itself.
702
:The electronic payments industry.
703
:It's a great place to be.
704
:Mhm.
705
:Track 1: Tim, we covered a lot today.
706
:And if final thoughts or
comments before we wrap up, very
707
:Tim McWeeney: I'm very happy that you
asked me to be here and thrilled to do so.
708
:and I appreciate this very much.
709
:there are fewer years ahead
for me than there were behind.
710
:That's just a fact.
711
:Unless I plan on living to be 140.
712
:Wait a minute.
713
:I've aged myself 135, but
either case, doubtful.
714
:So I find myself, spending more time
being grateful, for not just the things
715
:that my wife and my family have, but
where I'm at and my responsibility.
716
:to myself and those around me and, and
my company and the people that work
717
:with me and our partners to provide
them something reliable and dependable.
718
:I, I'm cognizant of that fact, but
I'm very thrilled to be Uh, I've been,
719
:made personal changes in my life.
720
:I've dropped a lot of weight naturally.
721
:I haven't been on any of
these or shots or anything.
722
:I just went on a diet and lost 65 pounds.
723
:And that's going to help my health
and that's important to me as well.
724
:It's gotta be, it's gotta
be important to everyone.
725
:So things become in greater focus
as one reaches middle sixties.
726
:And, the important things in
life love and health and family,
727
:and finance and economy work.
728
:uh, Staying focused and making sure that,
I spend valuable time rest and recreating
729
:and valuable time, working in the job
that I love and the industry I love.
730
:well now, if someone wants to
get in touch with you for more
731
:information, how can they reach you
732
:Sure.
733
:You can reach me at Ingenico at McWeeny.
734
:So, Tim.
735
:McWeeny at Ingenico.
736
:com.
737
:You can hit me up on LinkedIn.
738
:I'm on, Facebook.
739
:Shows you how old I am.
740
:I'm on Facebook.
741
:Ha, ha, ha, ha, ha.
742
:But, if you need me, shoot me an email.
743
:I'd be happy to help.
744
:Track 1: now, Tim, again, thanks for
being on our show and to our listeners,
745
:as always, thanks for your time as well.
746
:And never forget the more you expect
from yourself, the more you excel.
747
:You've been listening to Bridges
to Excellence podcast, inspired
748
:leadership and payments and fintech.
749
:Be sure to join us next time for more
conversations with another of your
750
:colleagues in payments and fintech.
751
:Insightful conversations in their
journey to excellence for transcripts
752
:and other materials covered on the show.
753
:Visit us at DesmondNicholson.
754
:com.